30 January 2010


What is perceived as wealth defines how we pursue it. e.g. If heaven is wealth, we pursue salvation. If wealth is notional (i.e. recorded only in cyberspace) we play the financial markets; we keep score in unreality.

Real wealth creation is not the same as increasing the amount of money.

To go back to the reliable example of a cake, you can be wealthier if the price of the cake increases, but real wealth is increased only if the value of the cake increases, e.g. by being iced or another layer added.

So, is wealth about keeping score (competing) or about creating value?

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